The global book market is shifting to the cyber space day by
day and same applies for our Indian market.
But one question which occasionally comes to our mind is
why? Why should we buy books online, instead of buying it from shops after reading
preface, flipping through few of its pages and getting its feel before paying
for it.
Before answering why we should buy books online, I would
love to discuss a very common phenomena which most of us share. Think about a
situation when get you get up with the motivation that you should eat green
vegetables and rush to the nearby vegetable seller, but you don’t get green
vegetables there, you end up buying potatoes!
In another condition, you have not thought of eating green
vegetables but were tempted to buy when you saw great stuff at your nearby
store.
Now, you must be thinking, what crap is this? What relation
does vegetables have with buying books online?
It’s not the vegetables, but it was the positive affect of
easy availability, which I was discussing. And why eating vegetables in the
example, it’s because like reading books, eating vegetables is also considered
good, if I would have told that after seeing a lot of shirts you purchased one,
even when you did not needed, that would have been compulsive buying and its
not a good thing, but I hope that it is a good thing, if you buy books online after coming across them at an online bookstore.
Now, coming to the point. In an online bookstore there are millions
of books, then they are easily available and most importantly even those who
are too, lazy to step out and buy books from a local store, can buy books
online.
Thus, go ahead, buy books online and read a lot. LOL
Happy Reading!
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